Longlands Primary School receives breakfast boost from Kellogg’s

Kellogg’s has awarded Longlands Primary School £1,000 to enhance their breakfast club and help feed children in the morning. Back in 2019 Kellogg’s announced that they were to double their investment in breakfast clubs and this initiative has continued with more schools in the current COVID climate struggling to find the budget to fund these vital services for their pupils.

Breakfast clubs help with everything from attendance and attainment to alleviating hunger and providing pre‐school care. 68 per cent of teachers believe pupils would struggle to concentrate in class without their breakfast club, according to Kellogg’s research.

Mrs Cope, Headteacher at Longlands Primary School commented; “We are so grateful to receive this generous donation. We have since been able to purchase new activity boxes for our club. These resources will help us to provide our breakfast club services for our children and their families thanks to the support from Kellogg’s.”

Kate Prince, Corporate Social Responsibility Manager, at Kellogg’s, said; “We’re proud to have spent 20 years supporting so many schools across the UK. We believe all children should have the opportunity to start the day with breakfast, and we know that equipment and resources are just as important to clubs as the food itself.”

Kellogg’s has supported 3,000 school breakfast clubs with funds, food and training over the last 20 plus years – that’s over 70 million bowls of cereal to children all over the UK since 1998.

A big thank you to the Shropshire Star for sharing our story – you can read their article here.